With the depressed state of the overall economy, newspaper advertising sales fell 28 percent in the third quarter.
Ad revenue totaled $6.4 billion, according to figures from Newspaper Association of America. It was a narrower decline than the previous period.
Advertising revenue has declined year-over-year for 13 straight quarters killing some newspapers and wiping out thousands of jobs at publications across the country. In the third quarter, print advertising sales fell to $5.82 billion from $8.19 billion a year earlier. Sales of online ads dropped 17 percent from the year-earlier period to $623 million
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1 comment:
Is there any end in sight to decreasing advertising - especially for newspapers and FSI?
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