Tuesday, November 10, 2009

Some Advertising Performance Statistics

The Audit Bureau of Circulations reported on 1H2009 advertising and we share a few

BusinessWeek
Total Circulation (09/08/%change) 921,423…….925,225….-0.4%
Single Copy (09/08/%change) 27,953….29,917….-6.5%

Forbes
Total Circulation (09/08/%change) 913,655….926,899…-1.4%
Single Copy (09/08/%change) 27,172….32,096….-15.3%

Time
Total Circulation (09/08/%change) 3.27M….3.29M….-0.06%
Single Copy (09/08/%change) 100,382….95,950….+4.6%

Newsweek
Total Circulation (09/08/%change) 2.64M….2.65M….-0.03
Single Copy (09/08/%change) 64,866….82,756….-21.6%

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