Tuesday, November 08, 2005

Newspaper Circulation continues to Decline

Newspaper circulation of Dailies fell 2.6% in the six-month period that ended in September. This was the largest six-month decline since 1991. The drop in Sunday circulation was 3.1%. Newspapers are finding that readers, especially younger readers, are increasingly turning to the Internet for news. Note, Daily newspapers reached their peak distribution in 1984 at 63.3 million people subscribed to 1688 newspapers. Today, 45.2 million people subscribe to 1457 newspapers.
Obviously, less newsprint - the uncoated groundwood sheet newspapers use - is down.
Of interest; 47 million people visited websites of newspapers.

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